Lely - Maassluis
Wat ga je doen? De afdeling Farm Management Support (FMS) houdt zich bezig met ondersteunen en adviseren van de melkveehouder op allerlei vakgebieden, gerelateerd aan de producten van Lely en bedrijfsvoering in het algemeen. - Volledige vacature bekijken
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Community Manager
Full-time / part-time
Full-time
Functie
Marketing
Soort opleiding
WO master
Taalvereiste
Engels
(
Vloeiend
)
Je carrière begint op Magnet.me
Maak een profiel aan en ontvang
slimme aanbevelingen
op basis van je gelikete vacatures.
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Mission to Metrics
The mission of The Ocean Cleanup
is to develop technology to rid the world’s oceans and rivers of plastic, and to achieve this, we must effectively nurture and engage our supporters and followers.As a Community Manager, you will be directly managing one of the main interfaces of The Ocean Cleanup with the outside world by taking care of follower engagement via social media and email. Your tasks are, among others, to answer queries via email and social media, manage and update our FAQs, and make sure we keep this important group of stakeholders engaged and up to date. You will be the most invisible yet impactful representative of The Ocean Cleanup’s brand in the most challenging communication environment (i.e., direct interaction with followers, fans, and – sometimes - critics).
The Community Manager will also investigate and implement data-driven improvements in the response process, optimize our engagement strategy, and suggest improvements for The Ocean Cleanup’s external communication in general to keep our followers more in-the-know of our mission progress and how they can contribute through all our communication channels. In this role, you will not just interact with followers, but you will foster The Ocean Cleanup’s community and create advocates for The Ocean Cleanup.
Please note this role is for sick leave coverage.
'This is an exciting opportunity to directly engage with and shape how we connect with over 7.5 million supporters worldwide. We deeply care about our community, and you'll work closely with the Marketing and Communications team to provide insights on how we can better serve our supporters across digital channels. In doing so, you'll have a significant impact on the overall strategy and tone.' -
Viktorija Gaizutyte
, Head of Social Media.
Key Deliverables & Outcomes
- Sort and answer incoming inquiries via all digital platforms (website, emails, and social media) in a timely manner
- Foster brand awareness and credibility, maintaining constant community growth and high engagement rates to attract support, funder interest, and peer respect
- Streamline digital communication channels by fostering community involvement through a more community-centered experience across all digital channels
- Build community engagement strategies and moderate (online) events to engage the community and encourage their contribution to our mission (through donations and other)
Key Responsibilities
- Bridge between internal stakeholders (teams across The Ocean Cleanup) and external stakeholders (community across all channels, corporate and private donors)
- Monitor and interact with mentions, comments, external posts, and groups on all social media platforms (Facebook, X, Instagram, LinkedIn, YouTube, TikTok)
- Responsible for the creation, improvement, and monitoring of comprehensive FAQs for the website, social media, email, and press in close cooperation with internal stakeholders
- Community engagement strategy development and implementation to ensure growth, high engagement rates, and community contribution/involvement in The Ocean Cleanup's mission
- Track and report on community engagement data, sentiment, and criticisms to identify potential issues/crises– with information being fed into content creation, language framing, and a data-driven community and social media strategy
- Identify potential brand advocates and support in building relationships with them and influencers
- Track and follow up on (corporate) external uses and communications of our brand and reputation
- Stay up to date on the latest social media developments and trends to inform community engagement, social media, and content strategies
Professional Qualifications
- Master's degree in fields such as communications, business, media, or marketing
- At least 3+ years’ experience in online community management & engagement, influencer/brand advocate management, partnerships, and customer relationship management
- Experience in the use of social media management tools (Sprout) and data analytics
- Experience with CRM tools (Salesforce)
- Knowledge of the ins and outs of social media platforms and constant developments
- (Near-) native English language skills (written and oral). Other language skills are a plus
Personal Qualifications / Mindset Needed for the Role
- Social media savvy: curious and always up to date on the latest social media developments and trends
- Service-minded and intrinsically interested in the people behind our social media follower base
- Great communicator and writer
- Willing to take responsibility and lead projects
- Curiosity to learn and understand the details about the technology and project
- Ability to translate complex information into simple yet comprehensive FAQs
- Able to sell our mission, even when dealing with some bursts of negativity that can come with this territory
- Works efficiently and independently
- Intrinsic motivation to work on our ambitious and meaningful goal
The Ocean Cleanup
Connecten
The Ocean Cleanup develops advanced technology to extract, prevent, and intercept plastic pollution. Our goal is to initiate the largest cleanup in history by mid-2018.
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